Rapper San.E is back with a new single and music video for ‘#LuvUHater‘ and it is something else.
Those of you who were lucky enough to catch San.E during the ‘Unite The Mic‘ tour got to see him perform this song live. If you take a look back at San.E’s previous musical catalog, you will see all kinds of songs and music videos. But this song and music video are unlike any of them.
This whole thing reminds me of a quote “never grab a tiger by the tail unless you have a plan for his teeth.” There is no denying the talent of San.E. But like ANY performer that gets popular, the haters rise out of dark recesses of the Internet and will spread their hate and discontent across the web. Yet again the narrow and uneducated minions of Korean music have once again as they say bitten off more than they can chew and again they have been put into their place.
The imagery is dark and edgy but perfectly matches the message of the song and makes the word ‘gritty’ appropriate in a way that isn’t often seen. It not as angry as one would expect and the overall concept is simple San.E and Hate (the guy in the Brown Paper bag) but in the end San.E is victorious and hate burns.
San.E I think has the best response to his hater and critics: set them straight and then use the hate as motivation to just keep doing what you do. I think that is a life lesson we could all learn from. Stay with Officially KMusic for all the latest Korean music and news.
Source: Brand New Music Official YouTube
Edited by: LeighDarling
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