The endorsement deal between SHINee and shoe brand “Skechers” was hinted before, however only recently did Skechers confirm the deal with a statement and a photo.
The company stated, “In 2013, we will work with SHINee for the new line of of running shoes ‘GO RUN’, LIV’ which enables you to run and walk simultaneously, and the ‘fitness & lifestyle look’ which features both practicality and style. [SHINee] will help increase the awareness of Skecher’s specialized products, increase growth in the sports industry, become trendsetters, and help us position ourselves as the representative brand.”
SHINee’s advertisement for Skechers will be unveiled on March 7th.
Article by: Dian
Edited by: Mariam
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