On July 16th, APRIL released the comeback scheduler for their summer special album, ‘Hello Summer’. The following day on July 17th, the group released its first concept photos for their comeback. Check the scheduler and photos out down below!
APRIL ‘HELLO SUMMER’ COMEBACK SCHEDULER + CONCEPT PHOTOS:
In the scheduler, the group will release various batches of concept photos, videos, and two MV teasers for the title track. There is also a story film called ‘Now or Never’ which could indicate a story line for this comeback, or throughout the group’s previous MVs. Furthermore, the group is scheduled to celebrate their album release with a VLive on their comeback day.
The concept photos show members Naeun, Chaewon and Chaekyung looking pretty in different summer looks. Each member has one white-outfit look, and one more colourful look to reflect the spectrum of the bright, cute summery style. Their expressions match well with smiles all round, to fit a light-hearted happy concept.
The group’s last comeback was only three months ago with their 7th mini album, ‘Da Capo’ and accompanying title track, ‘LALALILALA’. The album went on to be their best selling to date with the title track’s charting being the group’s personal best peaking at #40 on the Gaon Chart. That album showed the group’s more mature chic side with its concept. But this time round, it seems fans will be receiving a brighter side of the group.
APRIL‘s summer special album, ‘Hello Summer’ will be released on July 29th!
How do you feel about the girl group’s upcoming comeback? Let us know in the comments below!
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Written by Derek
Edited by Lindsay