Thanks to the popularity of 2NE1, BIGBANG and PSY‘s YouTube channels, the website gave YG Entertainment the ‘YouTube Partner Gold Play‘ award.
The agency received the title, for being a leader in using SNS as a PR tool, during a special YouTube Pulse event that was held on September 25th in Hannamdong, Seoul.
The ‘Gold Play’ award is given only to those channels that have more than 1 million subscribers. Right now, PSY leads with 6 million followers, followed by BIGBANG with 2.1 million subscribers and 2NE1 whose channel is followed by 1.7 million users. Adding the viewers of all YG Entertainment’s channel, the company has more than 12 million subscribers!
It was also revealed that YG Entertainment uses SNS channels, including Facebook, to contact with fans the most. 1st to 5th Korean celebrity that are most powerful on Facebook belong to YG Entertainment.
Source: ygladies
Article by: Karolina
Edited by: KareBare
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