On July 17th, girl group WEEEKLY confirmed their comeback news by releasing the scheduler for their imminent return. The girls plan to come back with their 4th mini album, ‘Play Game : Holiday’. This marks the first iteration of a new album series following the completed ‘We’ debut trilogy.
Celebrating their 1st anniversary on June 30th, the girl group is entering their second year with brimming levels of success. From sweeping the Best New Female Artist awards at both the MAMA awards and Melon Music Awards, their last comeback with the mini album, ‘We Play’ outsold their already high rookie sales, racking up over 42,000 copies. Its accompanied title track, ‘After School’ exploded in popularity garnering over 1.7 million likes and 84 million views on YouTube. In comparison, their title tracks previously currently have around 20 million views (still incredibly impressive for a rookie group). From their creative choreographies and bubbly image in an industry seemingly switching to girl crush concepts for girl groups, this comeback looks to cement the group’s position as a force to be reckoned with as their begin a new year and series.
Check out the scheduler down below!
WEEEKLY ‘PLAY GAME : HOLIDAY’ COMEBACK SCHEDULE:
Fans and K-Pop fans alike can expect plenty of teasers ahead of the new release. Starting with a concept photo on the 21st, the group will reveal the track list and concept photos/films. Noting the hashtags that end the captions starting on the 25th, you will notice the letters (S, M, T, W, T, F, S) all align themselves with the days of the week. It is possible since the group had designated each of the seven members to represent the different days since their debut that the photos would be revealed in this order; Soojin, Monday, Jihan, Jiyoon, Soeun, Zoa and Jaehee. Subsequently, the septet plans to release the MV teaser before holding a countdown party leading to the ultimate drop of the EP and title track MV.
Behind this information, we see a table of sweet treats. From a colourfully sprinkled red sponge cake to a delectable berry tart, combined with the pink and white colour scheme of the font show the Play M Entertainment group is ready to give us a sugary high summer track fittingly in their cute and youthful image.
WEEEKLY‘s 4th mini album, ‘Play Game : Holiday’ is scheduled to drop on August 4th, 6PM KST!
How do you feel about the group’s upcoming new music? Let us know in the comments below!
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Written by Derek